Dairy Crest is to set up a £4m food research centre at Harper Adams University in Shropshire, with the relocation of 40 staff from Crudgington. Planning permission has been granted and building will start imminently.
Dairy Crest, known for market-leading brands such as Cathedral City, Clover, Country Life and FRijj, aims to deliver 10% of year-on-year growth through new product development. The new innovation centre will help the company achieve this with continued focus on scientific research, technology and product development.
In addition to the lease of premises and land, the University and Dairy Crest have entered into a knowledge collaboration agreement that will further strengthen links between the two organisations.
The partnership will enhance Dairy Crest’s product innovation through regular interaction with staff and students as well as providing Dairy Crest with a link into leading research within the agriculture and food sectors. Dairy Crest will further support the University curriculum by providing student placements, staff secondments and guest speakers.
University Vice-Chancellor, Dr David Llewellyn said: “This new partnership comes at a time when the UK Agri-Tech Strategy is being implemented by the Government and when universities and businesses are being increasingly encouraged to work together to support economic growth.
“We are therefore delighted that Dairy Crest has finalised the plans to move its research and technical development activities to our campus in this novel collaboration within the food sector.
'The fact that the initiative is based around sharing expertise in education, as well as in research, is an added bonus in that we hope it will encourage young people looking at their career options to consider the huge, and exciting, opportunities presented by the food industry.'
Mark Allen, Dairy Crest CEO said, “Innovation is at the heart of Dairy Crest’s business and I see the new centre as key to delivering our business strategy over the next few years.
“We are already working closely with Harper Adams on several research projects and I am certain this will be a long-term partnership which will go from strength to strength. “I