Tesco has announced that Christine Heffernan will join the Executive Committee as Group Communications Director from 1 March 2019, replacing Jane Lawrie.
Heffernan has most recently worked as Executive Director to Group CEO Dave Lewis. Prior to that she spent five years as Director of Corporate Affairs in Tesco Ireland, as well as a board director and member of its senior leadership team. In these roles, she worked as part of a team transforming the Irish business and its communications to rebuild trust in the brand.
Heffernan has communications experience across a number of sectors including energy, telecoms and financial services. She has previously worked at the European Parliament and as a policy advisor at the Treasury in London. She has been a board member of Threshold, Ireland’s national housing charity, since 2013.
Dave Lewis, Tesco Group Chief Executive, said, “I’m really pleased to welcome Christine to the Group Comms Director role. She brings a wealth of experience and business insight to the role, as well as energy and deep communications expertise.
'Strengthening our communications and building trust in our brand are key priorities for us and I look forward to Christine’s leadership in achieving those objectives.”