Hickory’s Smokehouse has agreed to take the lease for a premises currently called ‘The Waterfront and Bonds’ nightclub that fronts The River Severn at Victoria Quay in Shrewsbury.
Like all Hickory’s restaurants, the new Shrewsbury site will undergo a complete refurbishment. It will offer 170 dining covers plus a large high ceiling bar area and many other features in line with the group’s commitment to bring guests authentic ‘Southern Style’ hospitality.
A team of up to 80 is expected to be recruited across all roles and all levels over the coming months – the site is due open in early December.
Managing Director John Welsh said, “The opportunity to come to Shrewsbury truly excites us all. There are some great plans for the town, we’re working closely with Shropshire Council’s Economic Growth Unit and genuinely want to play our part. It’s a stunning location and we really look forward to joining its thriving community.”
The first Hickory’s Smokehouse opened in Chester in 2010 following founder Neil McDonnell’s extensive research into the American BBQ and smokehouse sector.
The team behind Hickory’s has been operating in Chester for almost 20 years with Barlounge and its award-winning steakhouse Upstairs At The Grill. There are now 10 Hickory’s Smokehouse restaurants across the North West and Midlands, the most recent in Poynton, which opened last month.
Backed by consumer brands specialist investor Piper since October 2014, the Hickory’s team has also recently taken the lease of the Boddington Arms in Wilmslow, Manchester. The necessary planning processes are currently taking place, with an opening expected in early 2020.