New online platform & fundraising initiative supports Hospitality Action

The Pass is a fundraising initiative and new online platform sharing recipes from London’s top restaurants and chefs including Dishoom, Quo Vadis, Barrafina, Patty & Bun, Kricket, Lina Stores, and Tom Aikens.

Over 40 of Londoners’ favourite dining destinations have generously gifted the recipes to some of their signature dishes, divulging the secrets behind their famed food.

This week, www.thepass.london reveals how to make Rosa Thai Cafe's Vegan Summer Rolls (pictured).

Created in just three weeks over lockdown by a group of keen home cooks wanting to support a restaurant industry in crisis, the ever-evolving virtual cookbook is freely available and readers are encouraged to donate where all contributions go to Hospitality
Action.

The site also highlights restaurant initiatives such as recipe boxes or hot food delivery, and reveals which of the industry’s finest food and drink suppliers are now selling directly to the public, providing access to some of the best quality and freshest produce to foodies nationwide.

Chef Tom Aikens said, “The hospitality industry is having a particularly hard time right now and lots of people are struggling to make ends meet. Not only is The Pass supporting a fantastic cause, it’s also a great way to get behind the scenes inside a professional kitchen – from discovering unpublished recipes from some of the best chefs and restaurants around, to amazing ingredients from trusted suppliers”.

Alex Lazare, founder of The Pass, said, “The Pass is really a solution to my own problem - wanting to somehow raise money for an industry that has given me so much, while continuing to eat the food I crave from the places I love during lockdown. Longer term, our sector needs innovative solutions to support restaurants’ new off-floor initiatives, and we want to make The Pass the platform that facilitates that”.

Alex has a long term vision to create a hub of recipes from the best restaurants globally, along with video and live cook-a-long content, in-app shopping for ingredients, recipe boxes, and much more but for now he is focused on raising funds to support the industry.

Kricket co-founder Rik Campbell said: “We think The Pass has the potential to be the Spotify of cooking and we are super excited to be a part of it’s launch”.