Benugo to deliver total F&B offer for ABBA Voyage concert


Benugo has announced that it will provide the complete food & drink offering for ABBA Voyage, a revolutionary new concert that will see Agnetha, Björn, Benny and Anni-Frid performing digitally with a live 10-piece band, in a purpose-built arena in London from 27 May.

The ABBA Arena, a state-of-the-art 3,000 capacity arena is located at Queen Elizabeth Olympic Park in London.

The offering will include a premium ‘Departure Lounge’ area, a concourse eatery, four public bars, and a Prosecco bar. Additionally, there will be eight dance pods seating up to 14 people which will include a private dance space, waiter service drinks and access to their own bar.

The Departure Lounge will showcase a premium hospitality space within the ABBA Arena where guests will enjoy free-flowing food & drinks before the concert. With a capacity of 150, the Departure Lounge has been created with seating and areas to gather with friends around the bar or poseur tables.

The Departure Lounge will serve food & drinks up to 1 hour 45 minutes prior to the show, as well as post-show for evening performances.

The menu will include bowl & finger food, with highlights of Smoked chicken with celeriac remoulade, pomegranate, and watercress; Hells battered cod, skin-on chips and caper emulsion; Pulled jackfruit slider, slow cooked BBQ jackfruit, baby gem, jalapeño, and a plant-based bun; and sweet treats including Crosstown raspberry jam doughnut, and Nutty Chocolate Brownie.

Afternoon tea will be served in The Departure Lounge for matinée performances with Blackcurrant éclairs and Battenburg cake. Prosecco, wine, beer, soft drinks and cocktails will be served as part of the hospitality package along with a food station of charcuterie & pickles, British cheeses, and antipasti. All members of the family are welcome with small portions for children available.

The concourse eatery will serve menu items including a London Dog, Cumberland sausage, onions, Dijon mustard mayonnaise, and an artisan baguette; a Vegan burrito, roasted Quorn, black beans sauce, tomato salsa, lettuce and vegan cheese; and a selection of Crosstown doughnuts.

Matthew Thompson, Benugo Managing Director, commented, ‘We are immensely excited to be part of the ABBA Voyage experience. We can’t wait to welcome a new audience and provide the complete hospitality experience to complement the concert from one of the biggest pop acts of all time.’

Michael Bolingbroke, ABBA Voyage Executive Producer, added, ‘We are excited for people to experience the magic of ABBA Voyage, and to welcome guests to our new ABBA Arena in East London.

'We are delighted that Benugo's world-class food and drink will be a part of this experience, including the exclusive Departure Lounge.’