Berlin-street food concept, Döner Shack, has seen record-breaking numbers in its latest Glasgow restaurant with sales of £40k and a footfall of over 2,500 in just one week of trading.
To mark its debut on Saturday, 1st October, the brand served over 500 free kebabs in a four-hour period to excited visitors keen to taste the exceptional quality for themselves.
Located in Silverburn shopping centre, Döner Shack is one of the latest restaurants to hit Glasgow with its new generation of street food in a relaxed and casual, but memorable experience. With seating for 65 diners, the restaurant has been hugely popular since it opened its doors, boosting the shopping centre’s dining options.
“Döner Shack has become the benchmark for the fast-casual sector and a world class franchise opportunity,” commented co-founder and managing director, Sanjeev Sanghera. “Our strategy was always to develop and invest in our operating model so that regardless of volume we would retain our consistency and speed of service.
'We served our customers at a lightning-quick speed and, the average order times were sub seven minutes — even during peak times. We’re now planning for an even bigger opening with our next opening in Baker Street, London within the next couple of months.
“We’re so excited to have finally bought Berlin inspired street-food to one of the most exciting cities in the world, Glasgow. The initial support we’ve received since opening the restaurant has been incredible and we are so excited to delight our customers with our fresh-tasting, delicious and convenient food concept.
'For the free kebab giveaway, more than 1,900 people had signed up to come along – these numbers demonstrate the excitement of our arrival. It’s incredible! Our kitchen staff deserve huge credit for all their hard work to serve as many people as possible in such a short period, and it also shows the efficiency and speed of our streamlined kitchen operations.”
Open for all day dining, take-away, delivery and click & collect, diners can enjoy authentic Berlin kebabs using freshly baked traditional Turkish Pida, with a choice of salads and home-made signature sauces. The menu offers a variety of German street-food favourites including Kebaps, Currywurst, Schnitzel, Fries, Milkshakes, Fritz Kola and Germany’s favourite beer, Bitburger Pilsner- all priced between £6- £9.
Döner Shack now has four restaurants in the UK, with the other three in Leeds, Leicester and Manchester. Further Döner Shack outlets are due to open in the capital in the late autumn with plans to open up to 150 restaurants in the next five years.