The British Beer & Pub Association (BBPA), the leading trade association representing brewers and pubs, has today launched a new campaign urging the Government to remove all remaining covid restrictions on pubs and the wider hospitality sector.
Called 'Countdown to Freedom', the new campaign will remind the Government of its roadmap commitment to remove all remaining restrictions on June 21st.
It will comprise of powerful news stories and social media posts using the hashtag #Countdown2Freedom, showing the damage current restrictions are having on the viability of pubs, brewers and hospitality businesses and how they threaten to impede their recovery. It will also highlight the freedoms people miss the most from when they could visit pubs and other hospitality venues as normal before the covid crisis.
At present, approximately 95% of the UK’s 47,000 pubs have re-opened. However, they face significant restrictions that greatly limit their ability to trade as viable businesses. These restrictions include table service only, 1 metre plus social distancing, group sizes of up to 6 indoors and no bar or standing drinking.
Upwards of 2,000 pubs are still closed, unable to reopen under the current restrictions in place because they are too small to do social distancing or table service only.
As more and more individuals across the UK receive their vaccination, the BBPA says all restrictions must be removed in pubs on 21st June if safe to do so.
Publicans, hospitality operators and interest groups ranging from consumer bodies to trade associations are all encouraged to get involved in the campaign. This will be done by supplying a range of social media assets available for everyone to use to promote the campaign through their own social channels and website, showing their support and the desire of the hospitality sector as a whole to fully reopen without restrictions.