Fighting back post-pandemic with convenience & premiumisation
Caterlyst Insights has predicted the following for the Travel sector which has been one of the hardest hit by the pandemic: • As more of the world is vaccinated, more opportunities to travel will become available. In the short term, staycations will continue to be big business, filling our roads and rail infrastructures to capacity. • Consumers busy, time-poor lifestyles are driving an overall growth in the food-to-go industry - this in turn will have a significant impact on this sector. The convenience of grabbing a portable, healthy meal on-the-go and eating it on public transport, in thecar or at the point of destination will change and increase the demand of what is on offer at train and roadside transport hubs. • More high street brands will see potential for growth within transport hubs, looking to partner with the likes of SSP and TRG Concessions. • Service station food is now all about food courts. Motorway service stations will premiumise their food and drink offer, making them a destination in their own right. • The increased dwell time at roadside sites as a direct impact of the growth of electric cars will result in more sit-down dining and opportunities for operators to upsell and premiumise their offers. • The cruise market will take longer to recover, but as it does a new wave of routes appealing to a wider demographic of consumer will help drive growth, particularly in river cruises. • Technology and innovation will drive ease of purchase in airports, enabling more long-haul passengers to pre-buy meals, and short-haul passengers to pre-buy snacks & sandwiches to take on board. • Expansion and development in UK airports will grow the total number of foodservice outlets and create increased choice and breadth of cuisines types. (image: https://extraservices.co.uk/locations/cobham-services/)
14/Feb/2022 16:56
Market OutlookTravel