The Co-operative Group has launched a new concept 'On The Go' Co-op store in Manchester Piccadilly station designed for a more convenient, quicker shopping experience.
The new-look store places increased focus on food ranges suitable for shoppers who want to grab breakfast, lunch or dinner on-the-go, and features extended food ranges to appeal to health conscious consumers, including more vegetarian and vegan products.
There is also a self-serve area offering hot beverages, soup and porridge, as well as free water taps for customers to refill their own bottles.
For speedier shopping, the store clearly defined areas by shopping mission, such as 'food for now' and 'food for later', and fast self-serve tills.
Derek Furnival, Divisional Managing Director at Co-op, said, “Increased levels of space, range and options for self-serve in our new ‘On the Go’ stores offers our members and customers the ultimate convenient shopping experience.
“Located in areas of high-levels of footfall, these stores will serve time-poor shoppers that need to make quick purchases with ease. There will always be need for our traditional format stores, however the new concept stores allow us to serve our customers’ direct needs in specific locations where time is of the essence.”
Co-op is set to launch two new ‘On the Go’ concept stores next year in London.