Just Eat has unveiled its latest initiative to thank and support the extraordinary people on the frontline, leading the fight against coronavirus.
Super Hero Sunday has launched on the Just Eat app and website, will see 20% from every order from selected restaurants donated to charities supporting: the NHS, volunteers and patients impacted by COVID-19, the 1.5 million care home and social care workers across the UK, and frontline key workers across a wide range of sectors including child care, emergency services, food banks and farming.
The initiative runs for four weeks and will be funded by the food delivery app and its restaurant partners who have opted-in as a way of saying a heartfelt thank you to frontline workers going above and beyond in this time of crisis.
Funds will be distributed across three charities - NHS Charities Together, National Emergencies Trust and the Care Workers’ Charity - which all do pivotal work to support those working hard to protect lives and collectively support a wide range of local community foundations and 200 NHS charities across the UK.
Super Hero Sunday is the latest initiative from Just Eat to support frontline workers. Through its discount for NHS and Northern Ireland’s HSCNI staff, Just Eat delivered 2 million meals to healthcare workers and their families, helping them save a collective £3.3m.
Just Eat also supports the mental wellness campaign, Britain Get Talking, to give members of the public an opportunity to acknowledge the efforts of local food businesses and delivery drivers, and last week the company joined forces with Children in Need and Comic Relief to raise funds for the BBC’s Big Night In Appeal.
The food delivery app has also partnered with charity FoodCycle to deliver food parcels made up of donated surplus food and store cupboard essentials, to the vulnerable and those in isolation.
Andrew Kenny, Just Eat UK Managing Director, commented, “The fight against coronavirus requires a vast number of incredible individuals to go beyond the call of duty to keep us safe, keep the nation fed and keep this country on its feet. It’s only right that the efforts of each and every one of these everyday heroes are recognised.
'By coming together with our hard working restaurant partners to raise funds through Super Hero Sunday, we hope to make a real difference and ensure NHS workers, key workers and the millions on the frontline in our communities receive the support they need now and beyond this crisis.”
Ellie Orton, CEO, NHS Charities Together, said, “Thank you, Just Eat, for choosing to donate funds in aid of NHS Charities Together COVID-19 appeal. This money helps us continue to support NHS staff, volunteers and patients during this crisis – now and in the future.”
John Herriman, CEO, National Emergencies Trust, said, ”Super Hero Sunday is a brilliant initiative that is funded by our friends at Just Eat and its restaurant partners. We are delighted by the donations which will enable us to quickly get help to those that need it most right across the country.”
Karolina Gerlich, Executive Director of the Care Workers’ Charity said, “Care workers are on the frontline of the COVID-19 crisis delivering the best care they can in these difficult circumstances, often making many personal sacrifices. They are putting their health and lives at risk and many have had to shield or self-isolate because of it or have had the virus themselves.
'The Care Workers' Charity thinks that it is essential that we support care workers more than ever in this difficult time and ensure that they do not go hungry or unable to pay their bills because of following the official guidelines. We are grateful to Just Eat for including us as beneficiaries of their initiative.”
Since the outbreak of coronavirus, Just Eat has led in supporting those affected the most. It put in place a £10m emergency support package to assist small, independent restaurants, to help them maintain their operations and support their staff. The food delivery app also provided financial assistance for food delivery couriers who are unable to work due to self-isolation or falling ill as a result of coronavirus.