Responding to the demand for experiential events among consumers, Bermondsey Pub Company, part of Ei Managed Operations, Ei Group’s directly managed house business, has launched its first interactive escape room, in partnership with Handmade Mysteries, at The Hope, Farringdon.
Handmade Mysteries, which works with artists, interior designers, comedy script-writers and musicians, has curated an immersive team game called ‘Lady Chastity's Reserve’, which challenges pub-goers to attempt to escape a themed room under an hour of theatrical, clue-solving fun.
Henry Fairbanks, Openings and Pipeline Director at Bermondsey Pub Company, said, “We’re really excited to be working with Handmade Mysteries. The games they have set up in their current sites produce fantastic additional footfall and revenue, and I’m confident with the new offering at The Hope we will see much of the same.
“We aim to create fantastic pub experiences across the Bermondsey Pub Company estate, and working with Handmade Mysteries allows our customers to enjoy something unique, that will enhance their view of the pub and the role it plays.“
The escape room is located on the second floor and works in conjunction with the pub’s existing gin bar, which offers a vast range of gins, as well as a selection of craft beers, for guests to use for pre-and post-game drinks.
James Addy, co-owner of Handmade Mysteries, added: “We are really excited to be doing what we hope to be the first of many game rooms with such a high profile national pub operator. These types of partnerships deliver a real win-win as we get great spaces to put our games in, whilst attracting new customers to the pub who come to play then stay, eat and drink.
“The Hope is a great space, due to its city location, which helps attract pub goers looking for a different kind of experience with friends.”