Rise in Tower Bridge weddings highlights trend away from tradition

Tower Bridge has seen a constant demand for weddings this year with a 15% rise in year on year enquiries, embracing couples that are moving towards more creative venue choices.

One of the world’s most renowned bridges is both a must-see London attraction as well as a unique venue, with stunning panoramic views of the city.

Seasoned, the venue management team have seen a significant increase in wedding enquiries as more and more couples are moving away from a traditional all-day wedding event to opt for evening or late night weddings, at destination venues such as Tower Bridge.

For what is a once in a lifetime moment, the team is seeing couples make their big decision by placing more emphasis on having a unique experience rather than a typical celebration.

Tower Bridge offers unique spaces that are full of character, requiring minimal décor and has the added grandeur of looking over the London skyline with selfie-satisfying views of the Capital.

No other venue offers transparent glass floors that allow you to hover over the Thames, creating a truly immersive experience whilst enjoying a special occasion. If that isn’t enough, there is always the added charm of having the official wedding photoshoot out on the balcony of the tower upon one of London’s greatest landmarks.

Seasoned is able to host both day-time and evening events adding to the flexibility client’s desire, with the North Tower Lounge able to host ceremonies in the day and the dramatic Walkways opening at night for ceremonies and evening dinners.

Tower Bridge has a magnetism that has been known to capture the hearts of many, making it a natural hotspot for wedding proposals for those who want to make that moment extra special. Recent live coverage of proposals across TV and social media has also connected with the public, generating more awareness of Tower Bridge as a distinctive yet romantic venue.

Business Development Director of Seasoned, Nicky Pratt, said, “The demand we have seen in enquiries is driven by a combination of factors, with today’s couples being more creative about venue choices, as well as rising public awareness of Tower Bridge not only being known as an iconic attraction but as a unique and versatile event space in the heart of London.”

“We are proud to be a part of such an important moment in people’s lives and I am confident more and more couples will choose to have a unique experience at Tower Bridge on their special occasion.”