Showcase Cinemas is to invest £10m in the luxury rebrand of some of its cinemas, including recliner chairs and lounge bars.
Nottingham, Reading and Leeds cinemas will be rebranded under the flagship Showcase Cinema de Lux brand. The sites will undergo full lobby refurbishments, installation of XPlus screens, upgraded lounge bars, and will be completed for September.
The group will also open new Showcase Cinema de Lux outlets in Southampton and Glasgow next year.