Happy Face Pizza to open third London site this month

Neapolitan pizza specialist, Happy Face Pizza is continuing its expansion in the capital with its third eatery, which is set to open in northwest London this month.

The new site will be one of the first to open in the new Brent Cross Town development, bringing its refined, authentic Italian menu and signature pizzas to Claremont Way.

Opening from mid-April, Happy Face Pizza Brent Cross is spread over a 1,200 sq ft restaurant with 46 covers, and will trade seven days a week for eat-in, takeaway and delivery.

Overseen by Executive Chef Mario Mastrangelo, expect a menu of Neapolitan style pizzas, using a 72-hour fermented dough for a lighter and fluffier crust, ranging from a classic Margherita to the Rucola with mozzarella, rocket, prosciutto crudo and parmesan, and the Vegan Pepperoni, with gluten-free options available.

The menu also features traditional antipasto, dolci and gelato. Prices are accessible with pizzas starting from just £5.

The bar will offer a carefully chosen list of Italian wines, beers, and cocktails, including three variations on the Negroni.

Interiors will follow the style of sister sites in Kings Cross and Victoria with an industrial design, high-top tables, globe lighting and striking artwork. From the team behind Spiritland, there will also be an impressive sound-system and curated playlists.

Co-founder Dominic Lake said, “Following the success of our flagship in Kings Cross and recent opening in Victoria, we are delighted to be bringing our pizzas to this exciting new regeneration project at Brent Cross.

'It’s the area’s biggest growth programme with new housing and workplaces and we look forward to establishing our new restaurant within the local community.”

Happy Face Pizza Brent Cross will join neighbours Cricklewood Coffee and Karma Bread.

The opening follows in the footsteps of Happy Face Pizza in Victoria, which launched in January 2022, with future plans to open a further two sites in London neighbourhood locations later this year.