Premium pie-maker Pieminister, has announced plans to expand its pie and cider restaurant concept to major UK cities.
The first site of the new restaurant concept opened in March at the company’s original café in Stokes Croft, Bristol. The second was then launched in Manchester yesterday.
The pie brand now hopes to open a further 20 restaurant over the next five years, in addition to its original pie and mash café, which would take its total estate to almost 30 by 2018.
The new restaurants will serve alcohol and offer a bar area with more space for dining than in its pie and mash shops. In addition to the pies, there will be cheese boards, craft beers, cider and gin available.
Pieminister reported sales up 28% to hit £8.3m in the year to 31 March 2012 with pre-tax profits of £385,000. Simon and Hogg started Pieminister in 2003 on the basis that British consumers would respond well to better quality pies than those on the market at the time.