Krispy Kreme is coming soon to Nottingham. The premium doughnut retailer is set to open its doors at intu Victoria Centre this summer.
The new store is part of the roll-out of Krispy Kreme’s new café concept to the UK and so will include seating for over two dozen people, inviting shoppers to put their bags down and their feet up to enjoy Krispy Kreme’s range of doughnuts and drinks.
On offer will be 16 varieties of delicious, melt-in-the-mouth treats – from the classic Original Glazed to the new, limited edition Hershey’s Cookies ‘n’ Creme collection. Traditionally bought by the dozen to share with friends and family, Krispy Kreme’s doughnuts are delivered fresh daily to provide a little moment of joy every time.
Customers can also get their hands on two perfect doughnut companions - Krispy Kreme coffee, made from 100% freshly ground Arabica beans and served however you like it by the store’s dedicated baristas, and a range of delicious Kreme shakes.
Nottingham residents should keep their eyes peeled, as Krispy Kreme will be dishing out hundreds of FREE doughnuts at hotspots across the city during the lead-up to opening. Plus (if that wasn’t enough), there’s a coveted Gold Card for the first person in the queue on opening morning (which entitles the holder to a double-dozen doughnuts every month for a year).
Nigel Wheatley, general manager for intu in Nottingham, said: “We are really excited that Krispy Kreme will soon be giving customers of intu Victoria Centre yet another reason to smile as part of their visit with us. Our Clocktower dining area is the perfect city centre destination for Krispy Kreme to attract customers in Nottingham for the first time.”
Neil Williamson, Operations Director at Krispy Kreme, said “We can’t wait to spread the joy of Krispy Kreme to Nottingham – more details will be revealed soon!”