Taco Bell partnership launches new plant-based range


As Veganuary hits and the country looks to get healthy for 2021, Taco Bell has partnered with Gold&Green Pulled Oats to launch a brand-new plant-based range.

Available from 7 January in all 53 Taco Bell UK restaurants, the new veggie offering is perfect for those looking to go meat-free or meat-lovers looking for something new and tasty to kick start their year!

The Mexican-inspired restaurant is extending its offering to meet the growing demand for meat-less meals. Deliciously healthy and packed with protein* - and fibre – Gold&Green’s plant-based protein Pulled Oats is a mix of oats, peas and fava beans. It has a succulent texture that absorbs flavour, as well as seasoning, making it perfect for tasty Tacos.

The plant-based filling works as a meat-free alternative to the seasoned beef or grilled chicken and packs all that same craveable Taco Bell flavour - so diners can have their fix when meat isn’t on their menu.

The Gold&Green Pulled Oats meat-free option is also available in any build on the Taco Bell menu – from burritos and quesadillas to the iconic Crunchwrap SupremeTM – so each meal can be personalised for the diner. Plus, starting at £1.29, it’s one of the most affordable plant-based options around helping make meat-free accessible to all.

Simon Solway, Country Manager, OOH/Retail UK and IRE, Gold&Green Foods, said, “At Gold&Green we believe that plant-based food should be for everyone, be they vegetarian, flexitarian or meat-lovers. We’re delighted that Taco Bell has chosen to incorporate Pulled Oats into their iconic menu, and we hope fans will love their oaty goodness this January and beyond! ”